Petrofac Marketing: How I Created a Promotional Video That Stands Out
Petrofac is a powerhouse in the energy sector. Their marketing? Polished, professional, high-level.
But I wanted to see if I could create something that fits their brand while adding a fresh perspective?
I took on the challenge, crafting a promotional video that tells a compelling story about Petrofac’s expertise, innovation, and industry leadership.
This video was created as a personal project to explore Petrofac’s branding and marketing style. It is not an official Petrofac production and is not intended for commercial use. Some footage was sourced from Petrofac’s publicly available content to align with the brand’s visual identity. If required, I’m happy to make adjustments to ensure proper attribution and compliance.
The Process: How I Made It Happen
No fluff, just the steps:
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I analysed Petrofac’s branding, their past campaigns, and industry trends.
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Storytelling that hits. Engaging, fast-paced, and clear.
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Every second counts. No wasted frames. Sharp cuts. Impactful transitions.
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Ensured the video matched Petrofac’s visual identity while adding something fresh.
What Makes This Video Effective?
Eye-catching footage that reinforces the message
No jargon, no fluff. Just value.
Keeps viewers engaged from start to finish.
Looks and feels like a Petrofac production.
